Social
Kaira: from zero to a $100K raise
Kaira is a next-generation social app I helped take to market. I ran brand and growth: the social, the investor decks, and the influencer marketing. From a standing start to 25,000 followers, and a $100K raise I helped make happen.
- 0 → 25K
- followers, from scratch
- $100K
- raised, I contributed
- Decks
- investor decks designed
- Growth
- social and influencer marketing
The project
Kaira is a next-generation social app. I came in early to build the brand and the audience, and to help tell the story that brings investors in.
What I did
Brand and social from scratch, investor decks that close, and an influencer push to grow a real community. Growth and narrative, side by side.
The result
From zero to 25,000 followers, and a $100K raise I helped make happen. Early-stage traction, told well enough to fund it.
The brand
Product, brand, and community for a next-gen social app.
