Social
InsurUp: brand social from scratch
I run InsurUp's brand social end to end, the copy and the visuals. Grown from zero to 1,500 organic followers in a B2B, decision-maker audience, on one consistent cinematic look.
- 0 → 1,500
- organic followers
- B2B
- decision-maker audience
- 100%
- organic, no paid push
- End to end
- copy and visuals by me
The goal
Reach insurance-agency decision makers organically, and make a young B2B brand look like one worth trusting before a single sales call.
What I did
I run the account end to end, the writing and the design. One consistent system, a cinematic dark-and-blue look, posted on a steady cadence so the brand feels alive and current.
The result
From zero to 1,500 organic followers in a narrow B2B audience, with no paid push behind it. A small number that is hard to fake in this niche.
The feed
A consistent system. Copy and visuals, all mine.








